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Mitsubishi News - Charlotte, NC

Mitsubishi News - Charlotte, NC

February Was Mitsubishi's Best Sales Month in Over a Decade


2017 was a great year for Mitsubishi. It was so good, that Mitsubishi was the fastest-growing non-luxury brand for the year. Mitsubishi’s 2017 sales were up 7.7%, compared to an industry average of a 1.8% decline.

"While the industry remains relatively flat in terms of sales growth, Mitsubishi's sales momentum continues, and only looks to get stronger with the arrival of the Eclipse Cross," said Don Swearingen, executive vice president and chief operating officer, MMNA.

Following on the heels of that success, Mitsubishi recently had its best sales month since 2007. February 2018 sales totaled 12,973 units, which is an 18.8% increase over February 2017. This big sales success owes to the popularity of Mitsubishi’s crossover lineup.

The Outlander had its best month ever with 5,290 units sold—a 44.3% increase over last year. In addition, the Outlander Sport also had an excellent month with 5,377 sold in February. This was a huge gain of 145%.

Now, in April, the Mitsubishi crossover lineup is even bigger. The all-new Eclipse Cross has been released along with the Outlander PHEV. These models demonstrate what the future of the brand will look like with a bigger focus on electrification, dynamic styling, and feature-rich interiors.

Celebrate this sales surge by visiting us at Larry Jay Mitsubishi to test drive your favorite Mitsubishi model.

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